With more than half of all online purchases starting with a search engine query, it’s important for me to generate a consistent flow of organic traffic to my websites. I possess skills that contribute to boosting of website rankings in the search engines.
Keyword research is a practice search engine optimization professionals use to find and research search terms that users enter into search engines when looking for products, services or general information. Keywords are related to queries, which are asked by users in search engines.
Content creation is the process of identifying a new topic you want to write about, deciding which form you want the content to take, formalizing your strategy (keyword or otherwise), and then actually producing it.
In the field of search engine optimization, link building describes actions aimed at increasing the number and quality of inbound links to a webpage with the goal of increasing the search engine rankings of that page or website.
Outreach SEO involves creating valuable links from off-site websites to link back to the client’s site. It is an essential part of online advertising and if not done rightly, SEO outreach can hinder the success of a business’s SEO strategy. The backlinks are helpful in boosting the organic ranking of a business.
Public relations (PR) is the practice of deliberately managing the release and spread of information between an individual or an organization (such as a business, government agency, or a nonprofit organization) and the public in order to affect the public perception.
Blogging refers to writing, photography, and other media that’s self-published online. Blogging started as an opportunity for individuals to write diary-style entries, but it has since been incorporated into websites for many businesses.
Web development is the work involved in developing a Web site for the Internet or an intranet. Web development can range from developing a simple single static page of plain text to complex web applications, electronic businesses, and social network services.
Competitive analysis in marketing and strategic management is an assessment of the strengths and weaknesses of current and potential competitors. This analysis provides both an offensive and defensive strategic context to identify opportunities and threats.
Website Traffic Analysis
Website traffic analysis is the process of collecting and interpreting key data points that describe the web traffic to and from your site. … Web traffic analysis breaks down data using specific metrics to organize that data and help you understand: Who’s visiting your site.
Website Traffic Reporting
Any web traffic analytics system collects information about actions on the website, registering clicks, scrolling, form submissions, etc. All of these events are gathered by the analytics system and marked with a timestamp and other parameters from the data trace of each website visitor.